When Harrison Street started in 2005, alternative real estate was largely viewed as a collection of specialized sectors outside the four traditional property types of office, multifamily, retail and industrial. Few, if any, investors historically operated with a true pure-play focus on the alternative space. In a sense, we helped define the alternative real estate market as it is understood today — by championing overlooked, but demographically essential, property sectors that have since become an important and growing part of institutional portfolios. Our view was different. We believed that real estate tied to durable demographics and needs-based demand would ultimately prove more resilient and scalable than many expected.