How real estate firms are putting AI to work: A conversation with DealPath’s Mike Sroka
by Andrea Zander
Institutional real estate firms are rethinking deal sourcing, data infrastructure and artificial intelligence (AI) adoption as technology becomes more deeply embedded in investment workflows. In an interview with IREI, Mike Sroka, co-founder and CEO of DealPath, discusses how platforms such as Dealpath Connect are shifting broker-buyer dynamics toward more structured, criteria-driven discovery, while outlining why data quality, transparency and governance remain central to building trust in AI. He also shares practical steps firms are taking to move from AI experimentation to measurable impact, emphasizing pragmatic-use cases, human oversight and the importance of building a strong data foundation before pursuing more advanced AI capabilities.
