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Investing ahead of the recovery
- November 1, 2026: Vol. 38, Number 10

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Investing ahead of the recovery

San Francisco office is beginning to move ahead of the prevailing market narrative

by Andrea Zander with Richard Wagman and Jonathan Nachmani

San Francisco’s office market is beginning to draw investors back after several years of elevated vacancy, declining values and limited transaction activity.

Most institutional investors were still influenced by the outdated narrative that downtown San Francisco was empty and unlikely to recover. Nobody wanted to be the first one to jump back in. However, those who looked beyond the headlines and carefully considered who was signing new office leases could identify something different happening.

Companies were growing quickly and taking office space at a time when little new supply was entering the market. Demand was increasing, and eventually pricing would catch up to that reality.

There was no secret information. The opportunity came from paying clos

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