Rockpoint invests in Margaritaville

Margaritaville has partnered with Boston-based private equity real estate firm Rockpoint, through a common equity investment by affiliates of Rockpoint in the company, as part of a recapitalization of certain minority investors.

The strategic partnership aligns Margaritaville’s asset-light, lifestyle-brand platform with Rockpoint’s fundamental-value investment approach, and is expected to further drive the growth of the Margaritaville platform.

“The Margaritaville team has built a tremendous business, creating an established brand that provides significant value to asset owners through its strong top-line performance and unique, differentiated customer experience,” said Tom Gilbane, managing member at Rockpoint. “We believe Margaritaville is poised to capitalize on demographic and secular trends, and we look forward to helping them continue to grow the platform. We are very excited about our strategic partnership.”

John Cohlan, CEO of Margaritaville,