The National Investment Center for Seniors Housing & Care (NIC) has launched Reimagining the Future of Senior Living, a three-year collaboration with the MIT AgeLab, to reshape how the industry understands and engages its future consumers.
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The initiative will draw on the expertise of MIT AgeLab researchers, who apply consumer-centered thinking, engineering, design and a cross-sector approach to identify how senior living can become the more aspirational and holistic experience that generations of older adults increasingly value.Â