JLL’s Hotels & Hospitality Group has released its annual Global Hotel Investment Outlook, forecasting a continued robust increase in global hotel investment volumes for 2026. The report identifies that strong debt markets, record dry powder and reestablished confidence in the sector’s resilience are creating optimal conditions for accelerating investment activity in 2026.
Global hotel transaction volumes demonstrated significant momentum in 2025, with direct investment up 22 percent from the 2023 trough. The Americas region led growth with a 27 percent increase in transaction volumes, while Europe, the Middle East and Asia (EMEA) posted 4 percent growth. Asia Pacific experienced a 20 percent decline, though resilient travel volumes and performance fundamentals position the region for a rebound in 2026.
While revenue per available room (RevPAR) growth is moder
