GRAI 1/2025 confirms the positive trend in the first quarter 2025. The EU-15 Index, compiled by Union Investment and GfK, reached a new high of 115 points, reporting further growth in seven European countries. Trade tariffs and weakening GDP growth may have a temporary negative impact on trade, however.
The European retail markets have moved beyond the trough of 2022. The brighter mood among retailers and consumers, as well as the healthy fundamental data, is reflected in the 115 points reached by the Global Retail Attractiveness Index (GRAI) for Europe in first quarter 2025. With a further one-point increase compared to the previous year (first quarter of 2024 was 114 points), the recovery that began three years ago is expected to continue in 2025. By spring, the index calculated by Union Investment and Gfk had reached a high since the first survey seven years ago (2018).
The slight to strong upturns in seven European retail markets contributed to a more “green” E
