Consumer demand for experiences to shape the future of urban spaces

As the rapid growth of cities and the urban middle class gives rise to a new “experience economy,” JLL’s 2024 Global Consumer Experience Survey finds consumers are increasingly seeking higher-quality experiences from the built environment – ones that combine human-centric design with spaces that foster a strong sense of community, belonging and connection. The global survey captures data from more than 3,200 global respondents to understand how stakeholders involved in creating, owning and managing corporate real estate can ad