Asia Pacific hotel investment market will increase in 2026 as strong travel demand and changing tourism habits will offset global economic volatility and uncertainty, according to JLL. Investment volumes in 2026 are predicted to total approximately $13.3 billion, representing an uptick from the revised 2025 forecast of $11.9 billion.
JLL’s forecast underscores a market characterized by strong buyer appetite confronting increasingly constrained asset supply, with safe-haven destinations commanding premium valuations while emerging markets present relative value opportunities. Continued macroeconomic uncertainty is driving extended due diligence timelines and heightened focus on cost management among institutional investors, leading to more selective capital deployment strategies across the region, causing a more stable investment outlook.
JLL’s analysis has identified Japan, Singapore, and Australia remaining highly sought-after destinations in the latter parts of 2
