Japanese investors are increasing allocations to rental housing across Asia Pacific, driving the next phase of living sector growth as capital targets markets backed by strong demand and long-term income stability, according to Cushman & Wakefield.
The sector is entering a new phase of institutional expansion driven by structural demand, notes Conal Newland, Cushman & Wakefield’s international director, head of living, Asia Pacific.
Australia has emerged as a key destination for this capital, supported by strong population growth, urbanisation and persistent housing undersupply. Japanese capital into Australian real estate exceeded US$3 billion in 2025 and equates to more than US$7 billion in the past three years, reinforcing its position as a key investment market and signalling sustained investor conviction despite more complex global conditions. Cushman & Wakefield estimates approximately 30 percent of that investment has been in the build-to-rent (BTR