German outlets to the rescue? Retail outlet concepts can create a quality shopping experience
Whether in Paris, London or Munich — anyone taking a look around Europe’s high streets these days will immediately recognise that physical retail is back.
Compared with the days before the COVID-19 crisis, bricks-and-mortar retail has become increasingly diverse. Modern flagship stores in various luxury, fashion, food, sports and other segments are attracting footfall to city centres, and some concepts are becoming veritable brand temples.
There are now also many lively neighbourhood centres with retail, food and beverage, as well as leisure facilities that are not situated in these prime locations. A great example is the market hall, which, with the right concept, can also be very successful in district locations.
All of this, however, only works in locations with high potential. In smaller regional centres, many owners and landlords traditionally rely on a qualified basic supply — be it in shopping centres, high streets or retail parks. But even there, s