Publications

- February 1, 2020: Vol. 32, Number 2

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Demographic shifts will affect the global workplace by 2030

by Andrea Zander

The retirement of baby boomers and the debut of generation Z workers, along with other demographic shifts, has major implications for real estate occupiers, investors and policy-makers around the world, according to a new global research report from Cushman & Wakefield.

Titled Demographic Shifts: The World in 2030, the report analyzes the seismic shifts in workforces worldwide as 693 million baby boomers reach retirement age and 1.3 billion members of Gen Z enter the labor force over the next 10 years. The report looks at the different approaches to work and lifestyle taken by baby boomers, millennials and Gen Z around the world, and the impact on workplace strategy, sectoral growth and the changing order of the world’s cities over the next decade as one generation exits the workforce and another enters.

“These demographic trends will drive the pace of growth in cities around the world,” said Dominic Brown, head of insight and analysis, Asia Pacific,

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