Publications

- February 1, 2025: Vol. 17, Number 2

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CBRE: Tokyo, Bangkok and Seoul lead Asia Pacific Retail Innovation Index

by Andrea Zander

CBRE’s Asia Pacific Retail Innovation Index reveals that Bangkok, Seoul and Tokyo are at the forefront of retail innovation, driven by their dynamic domestic retail ecosystems, diverse tourism markets, and vibrant cultural and entertainment offerings.

The index highlights key drivers of innovation in retail real estate, such as market size, consumer demographics, retailer expansion strategies and the availability of cutting-edge retail spaces. While several major cities in Asia Pacific face capacity constraints and ageing populations, there is significant potential for retail growth in emerging markets such as Bangalore, India; Brisbane, Australia; Ho Chi Minh City, Vietnam; and Shenzhen, China. These cities, supported by robust population growth and consumer expenditure, present promising opportunities for new retail concepts and strategies.

“With brick-and-mortar retail continuing to play a pivotal role in our shopping journey, innovation is the key to success. V

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