Driftwood Capital Breaks Ground on $420M Westin Resort & Spa in Florida’s Space Coast

Driftwood Capital has broken ground on its Westin Cocoa Beach Resort, Spa, and Conference Center, a 502-key oceanfront development located in Florida’s fast-growing Space Coast market.

Located at 1300 North Atlantic Ave. on the coastal city of Cocoa Beach, the $420 million Westin Resort & Spa will be built on a 15.7-acre site, providing the largest conference center in the region. The resort will be managed by North Palm Beach-based Driftwood Hospitality Management once completed.

“The Westin Cocoa Beach Resort & Spa will reflect the progress and sophistication of Brevard County’s identity as a leader in innovation and space exploration,” said Carlos Rodriguez Jr., Driftwood Capital founder and president. “There is truly nothing like this in the region, raising the standard for hospitality and local investment that will draw new business and travelers from around the world. We are proud to be a part of this mission while delivering a state-of-the-art