Centennial and Lincoln Property Co. have launched Centennial, powered by Lincoln, a national retail operating platform created to provide owners and investors with multi-discipline retail expertise supported by a vertically integrated real estate infrastructure.
With Lincoln’s 2024 acquisition of Centennial, the launch formally connects the two brands and establishes a unified platform purpose‑built for retail and mixed‑use real estate. The partnership brings together Centennial’s best‑in‑class merchandising, retail leasing and operations expertise with Lincoln’s national scale and integrated real estate capabilities, creating a differentiated platform with significantly expanded capacity to drive value across complex retail and mixed-use assets for owners and investors nationwide.
“Retail has never been more central to the performance of mixed-use assets, and owners are demanding a higher level of specialized expertise to unlock value. Cente
