In a survey of 200 commercial real estate senior executives, Deloitte found that the majority of respondents felt their companies were unprepared for the current economic situation — a sign that the industry continues to struggle to adapt their long-term strategies.
The 2021 commercial real estate outlook, Rebuilding to Enhance Resilience, looks at the impact of COVID-19 on four main areas: technology, operations, finance and talent.
One of the biggest challenges for companies moving into 2021 is digital transformation. COVID-19 shone a spotlight on the importance of having a strong digital platform, while also exposing shortcomings in digital capabilities. Only one-third of respondents agree or strongly agree that they have the resources and skills required to operate a digitally transformed business. While many companies plan to accelerate digital transformation, only 40 percent of survey respondents said their company has a defined digital transformation
