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5 Questions: The new requirements forcing senior housing execs up their game
- May 1, 2024: Vol. 11, Number 5

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5 Questions: The new requirements forcing senior housing execs up their game

by Mike Consol with Danette Opaczewski

More active lifestyles, tech innovations, demands for price transparency and the pressure of elevated interest rates are among the forces exterting their influence on senior housing properties. Some senior housing operators are up for the challenge.

Danette Opaczewski, COO and executive vice president of resident experience for Revel Communities, has seen the unfolding evolution during her more than 35 years in the hospitality and real estate industries.

How are senior living communities adapting to demographic changes?

According to the U.S. Census Bureau, the percentage of the population aged 65-plus is expected to increase in the coming decades, from 17.34 percent in 2022 to 22.77 percent in 2050. This demographic brings with it new desires, demands and expectations.

In response, senior living operators are shifting to provide a lifestyle more compatible with a more active demographic. For example, senior communities are offering extens

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