SPONSORED: Nuveen Real Estate – Changes in consumer behavior driving faster proptech adoption

Technology and real estate have kept their distance, compared with other fields’ more eager adoption of technology. But the pandemic changed that. “The shifts in consumer behaviours as a result of COVID-19 have meant real estate has embraced technology much faster than prior to the pandemic,” explains Jeanne Casey, global head of proptech and innovation for Nuveen Real Estate, in a sponsored report, How consumer behaviour is driving change in proptech, which was published in the September issue of Institutional Real Estate Europe. “This digital revolution in real estate showcases the appetite from owners, investors and consumers for a greater affinity between real estate and technology to provide a more digitised retail experience, while other technology has given way to greater flexibility in services, financing and purchasing real estate.” To access a pdf of the Sponsored Section, click here.