AMP Capital has announced a new brand name for the business that’s demerging from AMP Limited, reflecting its rich heritage and new direction, the company said.
The new business will be called Collimate Capital when it lists on the Australian Securities Exchange in the second half of this year.
Collimate is a scientific term that means to make rays of light perfectly parallel. AMP said it is a metaphor for alignment, clarity and precision, which speaks to the company’s vision and expertise in long-term value creation for its clients.
“The new brand matches our determination to work in parallel alignment with our clients, partners and communities to develop and deliver long-term, sustainable assets and returns,” said Shawn Johnson, CEO of AMP Capital. “As a demerged entity, Collimate Capital will provide a greater level of independence, stability and accountability to further enable the delivery of superior results for all of our investors and act on gr
