JLL and Gordon Brothers to help retailers transform and optimize operations
JLL and Gordon Brothers have formed a strategic alliance to elevate both firms’ services for retailers and their investors.
“The retail market is evolving rapidly. The conventional lease disposition approach no longer fully serves progressive retailers,” said Kenneth Frieze, CEO of Gordon Brothers. “By integrating our expertise with JLL’s extensive broker networks and technology systems, clients will gain access to expanded services to help them transform their businesses.”
The alliance will support all retailers, growing or challenged, with the most comprehensive set of real estate, inventory, brand and customer migration solutions. Together, Gordon Brothers and JLL will offer one of the largest teams of real estate experts to help retailers minimize lease liabilities, maximize the value of their underperforming assets, and retain or migrate customers while protecting and developing their brands.
The alliance allows retailers to focus on what is cri