Gateway cities have been — and always will be — attractive, from both a resident and investor standpoint. However, the pandemic has accelerated migration trends to a handful of rising-star cities and, as a result, investors are following suit, according to JLL.
Growth markets such as Atlanta, Austin, Charlotte, Dallas, Denver, Miami, Nashville and Raleigh have witnessed 10-year population growth between 10 percent and 30 percent, outpacing the 2010–2020 U.S. population growth of 7.1 percent. Residents are drawn to a lower cost of living, a lower average commute time and amenities that are now rivaling gateway markets.
As a result of this growth and macro trends, the job recovery has been nearly twice as fast in these markets and we are seeing industry clusters develop in the tech, life sciences, media, professional services and finance/insurance sectors.
“Companies are partially drawn to these growth markets for savings, given these markets boast an aver