The Goldman Sachs Group has launched an evolved family office platform for its private wealth clients.
The firm has integrated its Ayco and Private Wealth Management (PWM) family office offerings to provide an adviser-led outsourced family office. As a part of the new platform, the firm is also building out an à la carte service solution, designed to meet targeted client needs and preferences.
Goldman Sachs has identified a clear shift in client preferences for broader services customized to their specific needs. Increasingly, clients want comprehensive wealth management, akin to a family office without the operational and administrative burden of running one, as well as the flexibility to utilize different services as their needs evolve, according to the firm. The newly enhanced Goldman Sachs Family Office will provide clients access to a holistic, customizable approach to wealth management.
This unified family office platform will be led by Stacy Mullaney, gl