Embassy Group invests in proptech fund

Real estate developer Embassy Group has invested in proptech-focused venture capital firm Pi Labs.

The investment in Pi Labs Fund III will support Embassy Group’s commitment to the transformation of the real estate sector through innovative technology, drawing on synergies from Pi Labs proptech ecosystem. By participating in Pi Labs Fund III as a limited partner, Embassy Group believes it is positioning itself to take the industry forward in technology adoption.

Faisal Butt, CEO & Founder at Pi Labs, said, “Proptech is a truly global category, [its] increased growth and adoption makes it one of the most exciting and transformative areas for investment and innovation. We have made investments in over 10 countries across three continents, and this strategic partnership will allow us to draw on synergies with Embassy Group and its leadership in Asia to support our increasingly global strategy. By welcoming Embassy Group to our ecosystem, we are able to deploy and